OPTIMIZING SALES, SERVICE & OPERATIONS

Wednesday, August 10, 2011

Forbes recognizes the "No Software" revolution

Forbes magazine recently published their Innovators issue, in which the editors name the "50 Best Companies of Tomorrow." The top company this year isn't Apple (they came in at #5). And it's not Google (they're #7). The company that Forbes considers the most innovative, over some of the largest and well-known companies out there, is Salesforce.com.

This is a company that I've watched and admired for years -- and in some ways, aspired to emulate. Since its inception in 1999, Salesforce.com has completely changed the face of the CRM space with their disruptive technology, enabling companies to track, manage and monitor their sales efforts via agile, cloud-based solutions. Their online hosted (Saas) model was the first of its kind, and they are the undisputed leader in that space.

This is exactly what we're doing in the business intelligence space -- pioneering the availability of complete enterprise-scale performance management solutions for companies that can't afford NOT to step up their game, without requiring massive IT budgets, resources and time commitments.

I tip my hat to Salesforce, and look forward to replicating the success that they've had, in our own industry.

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